GWAY CRM logo that fills itself in
GWAY — automatic CRM and conversion tracking for Google Ads

CRM for Google Ads with conversion tracking and zero data entry. From €69 a month.

Leads that flow into your CRM on their own, with the campaign already linked. Pipeline, calls and sales tracked automatically. Zero typing. Zero lost data.

Zero data entry CRM Conversion tracking included Google Calendar synced Data hosted in Europe, GDPR included
Try GWAY free 7 days free. No card required. Cancel anytime.
GWAY Dashboard: contacts and campaigns at a glance
Without a CRM, Google Ads contacts get lost

Without an automatic CRM, Google Ads leads slip away.

Traditional CRMs force you to type everything in: name, number, campaign. Eventually you stop doing it. Leads stay outside the system and your ad budget is wasted.

An always-empty CRM

Every evening you have to enter everything by hand. Spoiler: you never do. Leads stay out of the CRM.

Missed calls, money burned

If you're busy and don't pick up, that customer calls your competitor. Every unanswered ring is advertising thrown away.

Google Ads works blind

You close an 800-euro job. Google Ads thinks it was a wasted click. The budget goes to the wrong profiles. You pay.

Only with GWAY

The lead is captured before you even speak.

The visitor clicks "Call". A popup grabs their name and phone number. Then the call starts. The lead is already in the CRM, with its source campaign.

📞 Called back in 60 seconds
Nome:
[_______________]
Telefono:
[___________]
[RICHIAMAMI]
or call now
Semi-Appointment popup: lead captured before the call

In 5 seconds, this is what happens in your CRM:

  • The CRM records the campaign, keyword and ad
  • The lead is created on its own. Zero typing by hand.
  • Every future payment is traced back to this call.

Then the call starts. We call back within 60 seconds. With all the data already in the CRM.

Almost every visitor uses it. That way every lead is captured, even when you don't pick up.
Result: You know exactly which campaign generated every phone call. The contact is already in. Zero manual work.
The attribution data stays linked forever.

From click to revenue in 5 steps. Automatic.

INCOMING CONTACT
The CRM creates the contact, even if you don't answer
AUTOMATIC DATA
Number, campaign and time saved without lifting a finger
SALES PIPELINE
Drag the contact from one stage to the next
CALENDAR
Syncs with Google Calendar
REVENUE
The sale value flows back to Google Ads. Better leads start coming in.
GWAY flow: from click to revenue on autopilot

Every feature of the automatic CRM for Google Ads.

Contacts created on every call, source campaign tracked, sale linked to the click. All on its own.

Every call creates a contact

Every phone call creates a contact in the CRM. Time, date and duration save themselves. Zero typing. G-Voice starts at 3 euros per month per number.

Every contact knows which campaign it came from

Campaign, keyword, ad: everything recorded. If it comes from organic or social, that's tracked too.

See at a glance where every deal stands

Drag contacts from "New" to "Closed". Everything at a glance.

Calendar synced, double work gone

Edit in GWAY? It updates on Calendar. Edit on Calendar? It updates in GWAY. One single flow.

All your agents, one single CRM

Add as many agents as you want. Each one sees their own contacts and their own calendar. All in one dashboard.

Every sale flows back to Google Ads

Sale closed? The value is sent to Google Ads. So the platform learns and brings you better leads.

7 days free. Full CRM. Nothing to type by hand.

Revenue Signal: the value of sales returns to Google Ads
Revenue Signal

Value signal to Google Ads: it learns from who actually buys.

Google Ads doesn't need scores. It needs real data: who paid, who didn't.

This way Google Ads finds people similar to those who already bought. The circle closes: spend = revenue.

WINNING CASE: a contact who buys

Incoming call, job closed at 800 euros.

GWAY tells Google Ads: "800 euros collected"

Google Ads recognizes the profile: "this works"

Google looks for more people like the one who bought

LOSING CASE: wrong lead

A call from someone looking for a service you don't offer. Time wasted, money wasted.

One click marked "Invalid"

GWAY tells Google Ads: "zero value"

Google Ads recognizes: "profile not a fit"

Similar profiles get excluded. Your budget is saved.

WITHOUT

An 800 euro sale. Google Ads never finds out.

A useless call. Google Ads keeps sending you more.

You pay for random leads.

WITH

An 800 euro sale. Google Ads goes looking for more like him.

A useless call. Google Ads excludes identical profiles.

Better leads come in every month.

Result: After 30-60 days you get fewer and fewer wrong calls. Same spend, better leads. Your money works harder.

Appointments in sync. Always. With zero effort.

GWAY
← sync →
GOOGLE CALENDAR
Two-way sync between GWAY and Google Calendar

Here's how it works

  • You create an appointment in GWAY → it appears on Google Calendar
  • You edit it on Calendar → it updates in GWAY
  • Each operator sees only their own appointments. Only theirs.
  • The customer's name and phone number are clickable right from the event.
Nota: Moving or canceling appointments by voice requires MIA (FULL Plan). GWAY syncs. MIA acts.

The dashboard that tells you everything at a glance.

Sales pipeline

Drag leads from one stage to the next. From the call to the close.

Source campaign

Every lead shows the campaign, keyword and ad that brought it in.

Revenue Signal

The value of your sales flows back to Google Ads. Month after month, better leads come in.

GWAY Pipeline: contacts dragged from first call to sale

€69 per month. CRM, tracking and pipeline included. Zero hidden costs.

CRM
AUTOMATIC

GWAY + GBRIIDGE PLAN

€69/mese

CRM zero data entry + revenue tracking. The heart of GSAVE.

  • Leads created from calls (with G-Voice)
  • Capture leads before the call
  • Automatic attribution for every lead
  • Every sale flows back to Google Ads (GBRIIDGE included)
  • Revenue Signal for better leads
  • Sales pipeline with drag & drop
  • Google Calendar synced
  • Unlimited operators. Fully automatic.
TRY GWAY FREE

Nota: WhatsApp automations and active calendar require MIA (FULL Plan). GWAY captures. MIA acts.

FULL Plan: WhatsApp automations included

FULL with MIA — €105/month

Confirmations, reminders, feedback and follow-ups. Fully automatic.

Questions? Clear answers.

What exactly is GWAY?

GWAY is a CRM that fills itself. When a customer arrives from Google Ads, they enter the system with the campaign and keyword already recorded. No forms to fill out, no data to enter.

Where does customer data end up?

With G-Voice, every call creates a contact with name, number and date. Nobody types anything. If the customer comes from your site, the Semi-Appointment popup captures the data before the call.

Is it hard to connect Google Ads to GWAY?

No. You authorize access and add one line of code to your site. From there GWAY tracks every contact with campaign and keyword. It takes just a few minutes.

How do I know which campaigns are working?

GWAY does it for you. Every contact arrives with campaign, keyword and ad. You see everything without searching for anything.

Does it work without Google Ads too?

Yes. GWAY works with organic, social and direct traffic. The Revenue Signal is only for those investing in Google Ads.

Do leads really get better with GWAY?

Yes. Every closed sale is reported back to Google Ads. The platform learns and looks for similar people. After 30-60 days, more on-target leads start coming in.

How many people can use GWAY?

As many as you want. Every operator has their own calendar and their own contacts. All in the same dashboard. Zero extra cost.

Can I transfer the contacts I already have?

Yes. You upload a CSV file, map the columns and GWAY imports them with no duplicates.

How much does it cost?

69 euros per month. Unlimited operators, attribution and Revenue Signal included. The FULL Plan at 105 euros adds WhatsApp automations and active calendar.

If I leave, do I lose my data?

No. You can export everything whenever you want: contacts, sales, history. When you cancel, access closes. No strings attached.

Leads come in on their own. Sales flow back to Google Ads. Try it free for 7 days.

Activate GWAY in 5 minutes. Every call becomes a contact in the CRM. Every sale improves your campaigns. Without writing a thing.

Start free trial

7 days free. All features. No commitment.